Eunice Johnson: Wrought a Roadshow of Dreams

 

Eunice Johnson (1916-2010), widow of Ebony/Jet Publisher John H. Johnson, was more than Black Media’s First Lady.  As Creator and Director of the Ebony Fashion Fair (an all black roadshow of haute couture), she paved the way for generations of black models from Beverly Johnson and Naomi Sims to Naomi Campbell.  In fact, Richard Roundtree (“Shaft”) was a Fashion Fair model before he was kicking tail on the big screen. 

In the show, which was started in 1961, she included some of the most fashion forward designers, including Yves Saint Laurent (pictured with Mrs. Johnson, above).  In a time when Chicago was in many ways the hub of culture and information that bound the Black Community together (i.e., the nationally recognized Chicago Defender, Ebony, Jet, and a world renowned music and arts scene), Mrs. Johnson took her Fashion Crusade to the streets in towns both near and remote.  Accordingly, sewing machines buzzed each season, inspired by the roadshow of dreams.  Her shows, as well as so many of those classic Ebony Magazine fashion layouts, presented our people as we were (and still are) striving to be: free and uplifted. Strutting. Gliding.

As if that weren’t enough, Ebony Fashion Fair, which grew into the world’s largest traveling fashion show,  annually encompasses a nearly 180-city tour of the United States, Canada and the Caribbean.  It has raised more than $55 million for various charities.

And it keeps us dreaming.  To me, that is her legacy.  She brought the dream to our door.

Jive on!

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About ayanacontreras

i love the transportive powers of sound. i am a radio host/producer, DJ, Sound designer, 45rpm collector, and art lover living in the city of wind. View all posts by ayanacontreras

2 responses to “Eunice Johnson: Wrought a Roadshow of Dreams

  • fashionSurvivor

    Cool post. Interesting to know the role that Chicago took in the days.

  • Ebony is Back…. and fly! «

    [...] In recent offerings, they’ve captured cutting edge yet approachable black culture, art, music, and thought (recent features have covered topics as varied as the recent retrospective of Black visual artist Glenn Ligon, underground soul /vocalist Jesse Boykins III, and what Black Fashion Bloggers were wearing during New York’s Fashion Week [hint: it was fly], and cultural critic Touré unpacked the rhetoric of “Post-Blackness“). They also represent the full tonal spectrum of black beauty in their fashion/beauty sections, something that had been slipping a bit in recent years. For more on Ebony’s legacy in the fashion world, click here. [...]

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