See Potential in what’s around us. That’s the goal of photographer Emily Schiffer’s See Potential initiative: affixing huge weatherproof photographic works to undervalued community assets. It’s a great idea that can help harness the public imagination for the greater good. It’s the sort of greater good that Schiffer always hoped her art would serve. She related to Benevolent Media:
“It’s very clear that publishing an image in a magazine or having a gallery show or having a book isn’t actually going to change anything… I’m always jealous of people who do pottery, for example, because their art has some sort of practical use.
For instance, Gladys’ Luncheonette (a Soul Restaurant that served Chicago’s Bronzeville neighborhood for decades, but recently closed) is re-imagined through imagery as a healthy corner store offering cooking classes. For members of the neighborhood, this is definitely a soft sell; but Schiffer, alongside Orrin Williams and Judith Helfand, is also trying to sell the viability of community development to outside investors (as well as the City of Chicago itself).
The works will illustrate the Center for Urban Transformation’s revitalization plans for shared community spaces such as:
- Locally owned corner stores that will sell nutritious food and provide on-site, healthy cooking classes.
- Year-round, indoor growing sites using aquaponics technology will train and employ community members and supply food to local healthy corner stores.
- Cooking schools or community centers refashioned from blighted homes that will provide holistic living practices through diverse forms of community outreach and education.
- Community gardens created in empty lots.
According to their Kickstarter proposal:
“Each photographic installation will include a text panel encouraging onlookers to send a text message in support of that specific site transformation. Using a custom-designed SMS text messaging infrastructure and GPS technology, [they] will collect all messages and record the location from which each text was sent. By pinpointing the different locations and by tracking the amount of public support at each site, we will be able to present a series of interactive, web-based maps to potential funders, policy makers, and city officials.”
This is just the sort of paradigm shift that Darkjive is all about, something I term as Lack versus Fat (outlined fully here). Using the analogy of the coffee can full of grease that my grandmother kept on her stovetop, the grease (and the can itself) could, at first, be considered waste material. But upon reevaluation, it can also be considered a resource that can contribute to the kind of meal that sustains life. The same can be said for abandoned buildings, or so many things in our communities that can be seen as deficits.
for more on the project (which was recently successfully funded via Kickstarter) click here.


![afrosheen[8]](http://darkjive.files.wordpress.com/2011/11/afrosheen8.gif?w=490&h=645)
















Don Cornelius: made Soul a household name.
One of the most amazing things about the life of Don Cornelius (and to be clear, this post is about his life… not his death) is the trajectory of his rise to prominence as an ambassador of Soul.
Starting out as a radio journalist here on Chicago’s WVON in the early 1960s, he built important relationships with both Chicago music stars and National acts. These relationships would prove invaluable later.
When Soul Train launched in 1970 here in Chicago, voiceover work was by Joe Cobb (another WVON radio personality), who continued to be “the voice of Soul Train” for many years along with another Chicago radio legend: Sid McCoy. Cobb was the voice that called out “Sooooooooul Train” on each episode. One more Chicago connection: the first Soul Train theme song was a funky instrumental called “Soultrain” that was by an outfit called the Ramrods; and the song that took viewers to commercial breaks was “Familiar Footsteps”, a deep, doo-wop drenched slow jam by Chicago’s Gene Chandler.
Don Cornelius later expressed regret about the second (most famous) theme song: “TSOP” by Philadelphia’s MFSB. Gamble and Huff related that they worked on the song specifically for the show, and asked Don if he had a request for the song’s title. He didn’t. The song went on to sell over a million copies.
Initially, the show aired on Channel 26 WCIU, and an early sponsor was Joe Louis Milk. For the first episode, Don Cornelius put up $400 of his own money; but he soon landed the most famous sponsor of Soul Train’s 35 year run: Johnson Products, a quintessentially Chicago Based black business behemoth, and the makers of Afro Sheen and Ultra Sheen.
The following year, the show’s production was moved out to Los Angeles, but an additional program called Soul Train Local continued to air on WCIU here in Chicago throughout the 1970s. For more on this, click here.
Don Cornelius was more than a television host, he was a producer and an entrepreneur who broadcast visions of Soul to Omaha, Nebraska, Hartford, Connecticut, and all points in between. Soul Train was the conduit that transmitted the music of lesser known artists (such as Chicago’s own Brighter Side of Darkness) to a much wider audience.
Once called a “time capsule” of Soul Music and Culture by Spike Lee, the show also documented beautiful intimate moments with superstars (such as the 1979 appearance of Aretha Franklin [pictured above] during which she played the piano and sang amidst a circle of fans). Another such moment with Aretha Franklin (a frequent guest on the show) involved Aretha and Smokey Robinson sitting at the piano, reflecting on their early days in Detroit. They even sang the Miracles’ classic “Ooh Baby Baby” together.
Soul Train also documented electrifying live performances (no, not all Soul Train performances were lip-synced) by artists like Sly Stone, James Brown, and Al Green.
In short, Don Cornelius was a visionary who created a show unlike any before (or since). It proved that there was an audience for what was once considered an unprofitable niche market. What many didn’t realize is the ultimate impact of Don Cornelius’ creation. He made Soul a Household Name.
2 comments | tags: Al Green, Brighter Side of Darkness, Don Cornelius, Joe Cobb, Johnson Products, Sly Stone, Soul Train, WCIU, WVON | posted in Arts & Culture, Chicago Cultural History, Commentary, Film and Television, Local Chicago Music, Music